STOP PROCRASTINATING AND JUST DO IT!
It’s a lot simpler than you think to start your own online business.
I mean of course It makes sense to worry about not getting a return on your initial investment, But creating your very own website doesn’t have to leave you out of pocket.
I mean when you think about the fact that you can do it for less than the cost of going out for dinner, It’s an absolute no-brainer. Of course, only If you have the time and willingness to put a bit of work in.
To show you how simple the process is, I’ve designed my own website for next to nothing and provided some easy step-by-step instructions to help you on your journey.
– How to Build an affiliate Website for next to nothing
– Finding the Most Professional and Cost Effective Logo Around
-Wordpress Premium Themes- the Low-down
– Marketing…FOR FREE!
So Here’s The Site…
I really refute the idea that to make some money, you first need to empty your pockets, and this niche site doesn’t have to break the bank!
I mean we all have other things to spend our cash on right?
So I have decided to show you step-by-step how to create your own professional site with the least amount of original investment possible.
Choosing your Domain Name
This is obviously going to need to correlate with your brand name, but I will leave that down to you.
I’m sure that you have properly researched the niche that you want to exploit. If you haven’t, you’d better get to it pronto!
Let’s take a look a look at acquiring a domain name and securing your spot on the World Wide Web…
A domain name will set you back around £10.
Your Brand can be Different to your Domain Name
You are going to have to be flexible here as your desired name may be gone, but as long as it still fits your brand, you’re golden.
I mean we’re trying to make money here- NOT spend it right?
I promise that compromising on a different address won’t be a problem in finding your target demographic.
Where Should I Buy my Domain Name?
Godaddy and eNom are great companies to use, but it is worth taking a little time shopping around for the best deal.
I really rate Godaddy because they are close to home and provide great support, but there are lots of other companies out there.
Once you have your domain name under your belt, it’s time to get it hosted.
Now if you decide to opt for a Full Disclosure deal, it could be worth looking for a domain name/hosting package as this simplifies things a lot.
Zen come highly recommended and if your business is based in the UK I would personally go for them as their prices and support are fantastic.
Host Gator would most definitely be my second go-to provider and their mid-level plan is under a tenner so happy days!
Cheap hosting should set you back around £30 for the year.
Sorting Out your Logo
If you haven’t heard of Fiverr, It’s integral that you check them out. You can get a great independently-designed logo for a really cheap price. The results speak for themselves…
One thing to be wary of is that there are many hidden charges in the ‘packages’ available and you could end up paying more than you expected for your logo of choice.
Here are some of the extra charges you can expect to see by getting a “professional” to build your website.
- design revisions and overhauls
- high resolution images
- time period and delivery
- different file types
It definitely pays to be vigilant here, but if you have a good look and find the right designer you can get a professional high-res Logo for under £15.
Here’s the logo that I went with…It cost £12 in total from Fiverr.com
And here are those little extras that bring the price up a little.
If the worst comes to the worst and you absolutely hate the design, you can always get the Logo revised(or just go to another designer).
It will be more money out of your pocket, but your Logo is your niche site’s figure-head so to speak and therefore needs to be eye-catching and polished.
Creating your (FREE) Theme
I put the word “FREE” in capitals because most potential site starters don’t realise that this can be done.
Getting your site off the ground doesn’t mean that you have to pay for a WordPress theme. In fact WordPress offer a huge amount of free themes.
We are trying to make a profitable online business here, SO WHY PAY MORE?
This theme has a really professional feel to it and it cost me only £35 (ok not free, but I just like the look of it!
If you really feel like you need a theme like this I’d recommend going over to MyThemeShop.
They have a few free premium options, but ultimately It is better to start off with a free standard WordPress option and upgrade as your business gains momentum.
Who knows what the future holds for your Brand?
Things may change, along with the Thematic feel of your niche site as the scope of your business progresses and grows.
One word- MailChimp.
Email marketing is integral to your site’s success and MailChimp is a great starting point.
Just go on over and sign up. It is such an easy process and means that you can create your own mailing list for up to 2000 people absolutely FREE.
Transferring to other software is free too, so there are no problems when you hit that 2000 person cap.
It’s so simple.
Outreach, Marketing and Social Media
So you’re almost there. You have your Domain Name, Theme and Logo, you’re hosted and you have your mailing list sorted out too.
It should be pretty obvious to you that you need to get noticed on Social Media and there are plenty of different platforms to choose from- Facebook, Twitter, Google+, Instagram, Pintrest etc.
I’d recommend concentrating on one channel, setting up a page and pushing it, rather than spreading yourself too thin.
A brilliant way to keep up to date with your marketing calendar is a site called CoSchedule, It will also help to find which social media platform is the most suitable and productive for your brand.
Here are some links to get you started…
Tools for Social Media and Marketing (FREE again!)
It saves a lot of time when you can set up automatic status updates on your social media account.
If you’re on the road or have a busy few days, it can be hard to keep up with your online marketing.
Buffer is a fantastic tool to use here as it allows you to schedule your status updates and posts days in advance. It’s a battle-hardened bit of kit and still very useful in FREE mode.
SEO can be a daunting abbreviation, but you only need to know the basics to be able to make it a productive tool for your niche site.
There is a fantastic guide here that will help you on your way.
A great free tool that can help you to analyse your page is Yoast SEO Tool. It really helps to provide a cross section of your site and shows many ways to improve on keywords and in particular the frequency of words used in your descriptions and blurbs.
So just to Tie Everything Up
I have just created a professional-looking niche site for under £20 and shown you all of the steps you need to take to be successful too.
It was easy right?
-You know where to find a cheap and suitable Domain Name (£10)
-We have covered Hosting and the best places to find it (£30)
-We discussed getting a decent cheap Logo, and any pitfalls to look out for (£12)
-You’re clued up on why you don’t need to spend out on a Theme (£35)
-You can set up a free Mailing List
-We talked about getting the most out of SEO Tools and Social Media
If I can do all of this for under £100 then you can too. Hopefully this has motivated you to share in the success that I’ve achieved myself through my chosen niche.
So to finish up where we started…
STOP PROCRASTINATING AND JUST DO IT!